What do Gen Zs think of the Olympics?

The Olympics are a global event with billions across the world tuning in to root for their respective countries. Problem is, the majority of Gen Zs eyes are not watching. What is causing this rift?
We surveyed the Koi Pond* on their perspectives on the Olympics, athletes, and sports to find out what we expect from the biggest sporting event in the world. Subscribe to our email list to read our full report!

*Founded by NinetyEight, the Koi Pond houses over 750+ Gen Zs across 39 U.S States and 27 Countries.

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